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ABOUT AFOMA MARKETPLACE
AFOMA Marketplace is a global platform where buyers discover handmade, ethical goods crafted by talented artisans — especially those in emerging markets.
We offer a curated selection of fashion, jewelry, home decor, and cultural gifts, while ensuring every purchase supports fair wages, sustainable income, and creative independence for makers worldwide.
Powered by Web3 technology and Artificial Intelligence, we’re building a transparent and inclusive commerce model — where artisans are rewarded, empowered, and involved in shaping their own future.
Whether you’re shopping for meaningful products or supporting creative entrepreneurs, AFOMA makes every purchase count — for you and the world.
The Problem
Marginalized artisans struggle to access the global market, while others lack fair income due to high fees from online marketplaces.
Our Solution
A marketplace devoid of barriers and high fees for artisans seeking to sell their goods directly to their local community and global market.
Our Promise
We will offer transparency, a sustainable and fair income to all creators. We will promote inclusion, equity and support communities in need.
Blogs
From handmade shopping tips to artisan success stories, the AFOMA Blog helps buyers and sellers thrive in the world of ethical, creative, and cultural craftsmanship.
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Beyond Listings: How Brand Storytelling Turn Browsers Into Buyers
Listed handmade products often struggle to get adequate saves, inquiries, or purchases in the online marketplace. That’s not always a pricing or quality problem, but a marketing problem. Thousands of sellers offer similar designs, materials, and price points, yet only a few achieve consistent conversions and repeat customers. In today’s crowded online marketplace for handmade […]
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Pricing Strategies for Handmade Goods Without Undercutting the Craft
Pricing handmade goods often feels like walking a tightrope. The price is too high, and you worry buyers won’t click “add to cart.” Price too low, and your time, skill, and effort slowly lose value. Many artisans struggle with this balance, especially when selling online. Pricing handmade goods isn’t just about numbers—it’s about respect for […]
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The Vision Behind the African E-Commerce Accelerator
Table of Contents The African E-Commerce Accelerator was born and piloted out of a simple but urgent need: to ensure that African artisans are not excluded from the growing global shift to digital commerce. Across the continent, artisans possess immense talent and carry forward deep cultural traditions – but many lack the digital literacy and support needed […]
FAQ
Are all products on AFOMA handmade?
Yes, every item is crafted by skilled artisans. We focus on authentic, handmade, and ethically sourced goods from around the world.
Where do your products come from?
Our products come from global artisans, including creators in Africa, South Asia, Latin America, and other emerging markets
Do you offer returns or refunds?
Refunds may be issued if an item arrives damaged or defective. Returns are handled according to each seller’s individual return policy, which is listed on their shop page. If you’re unsure, contact the seller directly before purchasing.
Why should I shop on AFOMA?
Your purchase supports small businesses and artisans globally. It’s ethical shopping that empowers communities and celebrates culture.
What should I consider about shipping costs for international purchases?
Shipping costs for international purchases may vary based on your location and the seller's location. Please be aware that your country's regulations may incur customs duties on the delivery of your product. Despite the potential of incurring higher charges for international shipping, rest assured that your chosen artisanal creations will be carefully packaged and delivered with care.
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To create sustainable and fair income for all artists and artisans in the handicraft sector.
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